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Jack Johnson’s Kokua Festival: 100% Eco-Success

kokua festivalUnder the watchful eye of a picture perfect Hawaiian sky, North Shore-native Jack Johnson and lovely wife Kim once again held their annual Kokua Festival this past weekend in Waikiki, HI. The festival has steadily grown over the last few years, and this year the surfer/film-maker/musician put on what could only be described as a truly magical and enriching evening for all in attendance.

As the festival itself has grown, so have the caliber of musicians who come to play and help benefit the Kokua Hawaii Foundation, which was founded by Kim Johnson in order to help give back to the children of Hawai’i as well as raise awareness for our struggling environment. Among the many musicians was the legendary artist and activist Dave Matthews, who couldn’t help but state time and time again what a truly inspirational and admirable event this was. It was the first time Matthews has played in the islands, as well as the first time that he and Jack have ever been on stage together.

dave matthews kokua festival

Music aside, (considering the breathtaking performances put on by all, that almost seems sacreligious to say) the measures taken to keep the festival eco-friendly and raise awareness were as admirable as any I’ve ever seen. About half of the booths set-up around the Waikiki Shell were geared toward educating all in attendance about the dire situation facing our ocean and it’s reefs. To see and speak with so many who freely gave of their time to enthusiastically do their part in aiding against the assault on our ocean was a sight I will not soon forget and every now and again we will do our best to relay these messages to all of our friends who follow 5ones.

Surfing and the state of our ocean walk hand in hand, and it is vital that all of us as surfers make an extra effort to help keep the ocean and it’s lifeforms in a healthy condition. A special “Mahalo” goes out to Jack and Kim Johnson, as well as all of those who participated to make this historic weekend both educational and unforgettable.


Posted by Shaun on Thursday, April 24th, 2008 in Surfing.

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