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Ken Block and his Subaru Impreza WRX STI Showing Everyone Up

Ken Block Co-Owner of DC Shoes was featured in this months December issue of Snowboarder Magazine, Check out the Press Release. *Read all the way at the bottom we added in a video of Ken busting a 170 foot gap in the desert.


Snowboarder Magazine Cover Dec. 2007

Subaru Rally Team USA driver Ken Block and his Monster Energy Subaru Impreza WRX STI rally car have landed on the cover of the December issue of Snowboarder Magazine, hitting newsstands this week. The cover shot features Block getting airborne in his Subaru at New Zealand’s Snow Park Resort with DC Shoes pro-snowboarder Torstein Hargmo flying alongside the car on his snowboard.

Block, an avid snowboarder and co-founder of DC Shoes, recently brought his Subaru to the snowboard park at New Zealand’s Snow Park Resort to join the DC Snowboard Team for a multi-day session that combined filming, snowboarding, and driving for a unique experience captured for DC’s second full-length snowboarding video, Mtn.Lab 1.5. Along with the cover shot there is a multi-page feature full of photos from the session and a double sided pull-out poster featuring two more photos of Block’s rally car catching air in the park.

Rally Car Snowboard Jump

Block had the impetus for hitting the snow with his Subaru rally car after successfully jumping it 171 ft. for the Discovery Channel show Stunt Junkies late in 2006. After several attempts to set up a snow jump in the USA, the opportunity came together in New Zealand and Ken Block joined the DC Snowboard team as they filmed at Snow Park Resort in New Zealand’s South Island.

“After I completed the Stunt Junkies jump last winter, I started kicking around the idea of trying a jump out on the snow,” explained Block. “I’ve been a snowboarder for a long time and have loved driving in the snow since I first got behind the wheel. It was always a dream of mine to take a rally car to a ski resort and really see what I could do with it. I started talking with Mtn.Lab 1.5 Director Pierre Wikberg and some of the guys from the DC Snow Team and we decided to film it for the snow video and see what would come out of the idea.”


Block and the team of DC snowboarders filmed together in the Snow Park Resort’s main park on several obstacles and the crew built a 55ft tow-in kicker on flat ground to create a unique playground for the rally car and snowboarders alike. Block towed the snowboarders into several park obstacles behind his Monster Energy Subaru Impreza WRX STI rally car which was equipped with spiked ice tires from BFGoodrich Tires. Block then successfully jumped his car over 70 feet, with the snowboarders jumping beside him, creating epic photo sequences, one of which is featured on the cover of Snowboarder Magazine.

Night Jump

“All in all I’m really stoked on how well it went,” said Ken. “In all the experiences I’ve ever had, it truly was one of the most fun things I’ve ever done.”

Video of the entire rally car/snowboarder session will be featured in DC’s Mtn.Lab 1.5 set to release on DVD early November 2007. Additional video clips will also appear in Travis Pastrana’s next DVD, Nitro Circus 5 ‘Thrillbillies’, which will release in late November 2007.

DC Snowboard Team

Here is a link to a brief history of DC as well as the Team Riders Section of Subaru

Video Ken Block 170 ft Gap

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Posted by on Tuesday, December 11th, 2007 in Snow.

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21 Responses to “Ken Block and his Subaru Impreza WRX STI Showing Everyone Up”

  • Sunny Kaura Says:

    man, wonder if that would work in my Legacy GT? Pow!

  • nick digioacchino Says:

    good god how did he do that

  • Rajj Says:

    hey thats really daring work. I loved the first picture. How did you guys manage to do it ?


  • Subie STI jumping downhill snow ramps- pics Says:

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  • davi boy jones willikers Says:

    nice job

  • Web 2.0 Announcer Says:

    MUST SEE: Subaru Impreza WRX STI 170 Foot Jump (Pics & Vid)…

    [...]Ken Block co-owner of DC shoes was on the cover of snowboarder magazine for jumping his Subaru Impreza on 60 and 100 ft plus gaps in New Zealand.[...]…

  • Netmonger Says:

    OMG.. What a stupid waste of gas.. What a bunch of stupid noise.. What a stupid thing to do to your car – and most importantly – to your *spine*! What is the point? If you drive a car real fast over a jump, it will fly through the air for a moment.. ‘Yay.. We get it now can we see something actually interesting? I wonder if this guy will reconsider how ‘cool’ he think this is when he develops a spinal injury later in life.. OMG how friggin dumb..

  • Brad S. Says:

    That was the worst video editing ever.. Maybe next time lets see the car actually in the air from jump to landing, and not show other shots in between.

  • none Says:

    you know what would be cool? seeing the F&*%$#* jump instead of everyone reacting. This video was LAME

  • Alt + F4 Says:

    You know whats worse than what everyone is complaining about? critics. Get off your collective fat asses and you try something … Make sure it’s perfect too because you wouldn’t want anyone critizing you.

  • Haterofstupidshows Says:

    That blonde host guy of Stunt Junkie’s is such a TOOL!!!

    “That was the worst video editing ever.. Maybe next time lets see the car actually in the air from jump to landing, and not show other shots in between.”

    HERE HERE!!!

  • brian Says:

    is there any video of this jump in the snow??

  • Dan Says:

    Bad editing or not, that video was badass! Can’t wait to see how they top it. Only a Subaru could take that and still drive back to the fans.

  • Jon Says:

    I just found some clips from the snowboard park jump. They are sick!



  • subie Says:

    Is this Monster Energy Subaru Impreza WRX STI rally car still alive after this snow party?

    what was the damage??

  • Studdard Says:

    Dude that is a gnarly photo cover.. I could only imagine what it would feel like flying off a snow mountain!!! Such a rush!!! Great post!!

  • sanketh Says:


  • JAF Says:

    lame. block’s talladega nights down under was and remains lame.

    if i wanted to read about his love for cars, i’d subscribe to car sites and mags…but i don’t…still i get to see and hear all about this bro-cal’r and his mall rat shoe/boot company.

  • Action Sports Branding Says:

    Those pics are out of control. I can’t believe I sit in an office all day.

  • Brandon Says:

    Jumping a car is easier than you may think depending on the situation. I have jumped my 93 celica gt for a full summer on a road behind my house. Usually hit it going 75mph just enough to catch some air and then we took the video camera out there and I hit it going 110mph on a one lane tree lined gravel road. The hardest part is keeping control when you land. You cannot jerk the wheel or your done depending on the circumstances. Truthfull, this is more impressive: http://video.kenblockracing.com/flash/player/ Watch the first video

  • micah115 Says:

    The tool that was complaining about seeing something interesting ….. I would love to see you attempt a gap half that size!! I have raced Motocross all my life and hitting a 171ft gap on a bike that is build for it is NUTS!!! Let alone a car, if you don’t think that this is interesting well then you need to move out of your parents house and do something!!!! And by the way, the point of jumping something like that is knowing that you had the balls to do it! This is why we call it EXTREME SPORTS! Know what your talking about next time before you make and idiot of yourself!!!

    Ken Block rules!!

    Keep it sideways !

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