Have the X-Games Jumped the Shark?
Tuesday, April 8th, 2008
Ruben’s post about the X-Games killing vert skateboarding today really caught my attention. Why? Simply because I associate much of the Summer X-Games with vert skateboarding and I think this is a huge mistake by ESPN. Just about every time I’ve watched the games on TV, they’ve almost always had vert skate on. And I enjoyed watching it, even though the only time I ever tried dropping in on a vert ramp I ate shit.
Some of my best Summer X memories consist of vert highlights, most notably Tony’s 900 that none of us will soon forget. I can’t help but think I’m not alone with my Summer X/vert connection. I’m willing to bet a large number of people who either are or aren’t heavily involved in action sports see it as their signature sport.
I’m sure ESPN has good reasons for making this move, financial being the top. But I can’t help but think this rubs many of us the wrong way and is (in my opinion) a huge slap in the face to athletes like Tony Hawk. Because of old media decisions like this, the games have slowly been getting worse over the years and now they’ve just completely jumped the shark.
Posted in Brands, Skateboarding | 5 Comments »

On April 3rd, ESPN announced 

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